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When CalExotics introduced waterproof items, the industry quickly followed, and we experienced enormous growth. Waterproofing was a large technological change the addressed a major consumer concern. "The benefit of most vibrating cock rings is that they can be positioned to apply stimulation to the scrotum or to provide clitoral stimulation to a vulva owner during partnered sex," Corrado says. Often, people call these "Fleshlights," but Fleshlight is just one brand of masturbation sleeve. There are plenty of other sex toys you can put your penis into to masturbate.

Roughly 1 in 3 adults 40-plus say they’ve used a vibrator for solo and partnered sex, according to AARP’s Ageless Desire study. You might be ready to try sex toys to spice up your 50-plus sex play, but where to shop for them can be daunting. An actual store where you can talk to a salesperson and browse might be appealing unless you are afraid of, yikes, is that my neighbor?!

When people don’t have the money to go out, they stay home (and use their sex toys). While monetization in some aspects of the adult industry has started to decline, such as porn, businesses selling toys have seen steady growth. This trend is due to increased commercialization, changing perception, and availability to purchase items both in-store and online. The Germany sex toys market held the second largest revenue share in Europe in 2023, owing to the high adoption of sex toys among consumers. Around 52% of adults admitted to using sex toys during partnered sex while 45% of adults used sex toys for masturbation. Sex toys are perceived as an important tool for sexual enhancement by German men and women.

If you have a cold sore and you give your partner oral sex, you can infect them with the herpes virus. Even shallow insertion of the penis into the vagina (sometimes called dipping) carries risks for both partners. Jordi Lippe-McGraw is a freelance writer and editor covering travel, parenting, and wellness. She’s traveled to more than 50 countries on all seven continents (including Antarctica while five months pregnant) and equally loves penguins and truffles.

Intimacy aids help you achieve greater sexual satisfaction and explore new intimate experiences. Waterproof sex toys withstand bathing or showering without losing their effectiveness, offering a convenient way to enjoy sexual stimulation. Kegel aids and pelvic floor exercisers are valuable tools for improving muscle tone and control, which can help you have better orgasms and bladder health. Regular use of these products can lead to stronger orgasms and better overall sexual wellness.

Equipped with a special gripped design that targets both your G-spot and clitoris, Lovense's Dolce vibrator comes equipped with two motors for both areas. Testers loved that the toy's adjustable base allowed them to use this toy hands-free, enabling the Dolce to sit firmly against the skin and fit snugly internally. Its petite size makes it a perfect option for play while away from home, alongside its discreet design profile. If you fancy yourself a contortionist, the Nova 2 is the toy for you. Testers indicated that it provides vibrating stimulation to almost all the pleasure zones of the vagina all at once, given its dual motor action in both shafts.

Among their loot was a wealth of art and objects detailing their everyday existence, from vessels and ceramics, urinals and loofahs to bronze dildos and jade butt plugs. Classical scholars acknowledge that the Greeks had at least eight different words to refer to dildos, with olisbos being the most common. As Max Nelson 10, this term translates to "leather penis," "to glide," or "to slip," and they also used the word toy. But to apply such a metaphor, he was familiar with women’s use of huge dildos.

With a commitment to quality and ongoing research, TENGA continues to lead the industry, offering a range of products and accessories aimed at empowering individuals to explore their sexuality safely and confidently. Lovehoney Group Limited, established in 2002 in Bath, UK, is a leading online retailer specializing in a diverse range of high-quality sex toys, lingerie, and accessories. With a commitment to sexual wellness, Lovehoney has garnered recognition for its innovative products and exceptional customer service, earning accolades at industry awards such as XBIZ and AVN. The endorsement of LGBTQ+ communities and increased enthusiasm among women for exploring sexual wellness products have further driven market expansion. Additionally, the acknowledgment of sexual activity's role in mental wellbeing has propelled the uptake of sex toys as a safe and manageable means of enhancing intimate experiences.

Lelo is behind some of the most luxurious, refined, and iconic objects of desire for women, men and couples due to a design-led approach that explores the intriguing space where digital technology meets human sensation. All Lelo’s products are designed to be as beautiful as those displayed with pride in our homes. Womanizer revolutionised the toy industry with its Pleasure Air Technology developed to close the orgasm gap between the sexes by gently and indirectly stimulating the clitoris with touch-free, sucking and massaging. Womanizer’s beautifully designed premium toys celebrate sexuality, equality and sexual empowerment. We-Vibe produces one of the world’s most recognised and respected lines of premium vibrating toys, each meticulously designed to work in sync with our body.

Even the "solo" shoppers can fall into different categories, like those purely seeking please, those exploring their limitations, and those healing from traumatic experiences. That said, there are many different potential customer profiles that your branding can seek to target. Due to the popularity of the Fifty Shades trilogy, sex toys mentioned in the books saw a sales increase of 400 percent.

"While butt plugs are about creating a sustained sensation, anal beads are generally about one moment and movement," Wolfe says. Stretchy, adjustable, and stainless cock rings are often designed to go under the scrotum, too. There’s also double exciter realistic double penetration dildo-strap strap-ons, which are designed to be worn by people with penises. There’s a hole for the penis and a second one for the base of the dildo.
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